The Elevator Speech Marketing Tool

When you’re on the search for a new job, it’s important to pull out all the stops. The competition for jobs is fierce; in order to stand out amongst the crowd you have to market yourself in the best way possible. For some of us, that doesn’t come as easily as others but creating an “Elevator Speech” concisely stating who you are and your most valuable assets can get you on the right track.

For those of you who haven’t heard of an Elevator Speech, it’s a speech designed to sell an organization or individual’s brand to someone in the amount of time it takes to ride in an elevator with a stranger from the top of the building to the bottom floor. It should be engaging, persuasive and brief so that you could theoretically tell it to anyone you meet for career networking, job fairs, during job interviews if asked to talk about yourself, or in everyday situations where you might meet someone and describe what you do in your professional life.

An Elevator Speech should be:

Brief: This is something short and to the point that you can easily remember. The short version need only be 15 to 30 seconds but you can also create a longer, more in-depth version between 1-2 minutes long.

Persuasive and enthusiastic: If you’re not excited about your “product”, which in this case is yourself, then why should anyone else be? Present yourself confidently and build up the accomplishments you’ve made.

Include:

Your name:

Your recent position or career field:

State your current position or professional title so people can understand what line of work you’re in. If you’re a student or recent grad it’s okay to use that as your position.

A few of your top skills and recent accomplishments:

This is where you really sell yourself. What makes you unique? What makes you an invaluable asset to any company or organization? Talk about what you see as your key skills in the workplace and some successful accomplishments you’ve achieved. You could include a promotion, recognition you received, a new program you implemented, sales goals you reached, and so on. It’s important to be honest about your accomplishments but don’t downplay your work either. Activities we take for granted in a job can usually be seen as valuable experience and achievements.

What you’re looking for:

If you are in the market for a new job or career change, think about how to mention what field or job positions you’re looking for and how you are hoping to apply your previous experiences and skills (your transferable skills) in a new job or industry.

Create a sample Elevator Speech and test it out on friends and family to get some feedback. Make sure your speech really is a self-promotion and convinces individuals and employers of your invaluable competences.

© RedStarResume Publications –
http://www.redstarresume.com

Amanda Ryan is a Program Development Associate & Senior Resume Writer at RedStarResume. Amanda is a highly skilled resume writing expert and career expert who also specialises in creating, writing and developing career content, working alongside student and graduate job seekers and developing career content for newsletters, partners and career websites.

Need the help of a professional resume writing service? Contact the team at RedStarResume!

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The journey to finding your dream job starts with a brand new resume

Is Your Resume Worthy Of Winning An Olympic Gold Medal

With the Olympic Games over, hundreds of athletes (just like job seekers) either experienced the jubilation of winning a gold medal or the disappointment of just missing out. In events such as swimming and athletics it was usually only seconds that separated the first and last athlete and with competition so strong, often it was only a tiny mistake that was the difference between gold, silver and last place.

Preparation is key for any athlete and the same applies for any job seeker. Remember that your resume is your marketing document. Using an out-dated resume template will not make you stand out from your job seeking competitors. Your resume needs to be completely customized, highlighting your skills, achievements and experience. Before you even begin writing your resume, you need to have an understanding of the type of skills and experience that will be required for that particular position. With this understanding, you will be in a far greater position to target your resume towards the types of jobs you are applying for.

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What you get with a RedStarResume Resume Package:

Strategically written resume or CV and cover letter designed to target hiring managers & recruiters

Professional layout and design that has been highly praised by recruiters, hiring managers and career experts throughout the world

“Targeted Keywords” and correct formatting to guarantee that your resume will be picked up by recruiters and software programs

A keyword rich resume designed to highlight your resume within the first 10 seconds

24/7 access to your own personal writer

100% customer satisfaction guarantee

RedStarResume are the #1 Resume and CV Writers across 35 different industries. They take great pride in creating tailored resumes that match your goals and desires, and their commitment to you is unmatched by any other resume-writing service

Is Your Resume Not Getting You Results?

If the answer is yes, now is the perfect time to ensure your resume is up-to-date and accurately reflects your background and skill set. Did you know that on average a hiring manager will spend no more than 10 seconds reading through your resume before deciding to read on or delete.

Less and less time is being spent reading a person’s resume. In today’s society, hiring managers are more interested in eliminating candidates before they begin their pursuit of finding the perfect candidate.

Stand Out From The Crowd With A Brand New Resume From RedStarResume:

The #1 Resume Writing Business – Specializing In Over 35 Industries!  - Turn your resume into an achievement based marketing documents in just 48-72 hours

 

What you get with RedStarResume:

Strategically written resume and/or cover letter designed to target hiring managers and recruiters.

Keyword Rich Resume – Strategic selection of Keywords and phrases designed to highlight your resume and make you stand out over your competition.

Targeted keywords based on your selected industry

Maximise impact with improved wording, presentation and design

Correct formatting and layout to ensure your resume is readable by computer software.

24/7 access to your own personal writer.

 

Did you know?

The RedStarResume resume layout and design presentation has been highly praised by recruiters, hiring managers and career experts from across the globe!

Tips on how to get back into the Job Market

Have you been out of work for an extended period of time? Perhaps you have been on maternity leave and now ready to jump back into the job force. Maybe you took a “time out” to travel and explore different parts of the world. Whatever the reason, it is never too late to get back into the job market successfully, and we have a few suggestions for helping you to do so.

Research your options:

One of the first things you might consider doing is actually thinking about what it is you want to do. Do you have a specific field or industry in mind? Do you know what relevant qualifications/skills are required for that position? What have you done in your past that is relevant to that position? These are all good things to think about, and will help you with our next step.

Re-write your resume:

If you’ve been out of the workforce for an extended period of time, chances are that your resume is probably a bit out of date and needs to be more relevant to the present. Now that you have a good idea of what you want to do, you can now re-write your resume so it is more targeted toward that industry. Research the skills that are in demand for that industry, and make sure your resume includes these (if they are relevant to your experience). Think of the transferrable skills that you may have learned in your previous positions and incorporate these into your resume as well.

You might also want to think about addressing your employment gap somewhere in your resume. A good tip is to write a “qualifications profile” at the very start of their resume, where you can summarize and promote your experience and qualifications.

Learn new skills:

It is never too late to learn something new that might assist you in a job position, so you might want to consider taking some classes that are relevant to the industry you’re looking to get into. Look into some relevant certificate programs or brush up your skills in customer service or sales (industry dependant, of course). If you don’t have time, there are always online courses available that you can take at your own pace.

Apply!

You will never know unless you try! After you’ve considered the above steps, start applying for jobs and see what happens… you never know. If you find that you aren’t finding success, you can at least get a better idea into what hiring managers are looking for specifically, and you can work toward meeting those qualifications.

© RedStarResume Publications – 
http://www.redstarresume.com

RedStarResume is the number one source for expert Resume Writing and Cover Letter Services

During the last decade, RedStarResume has successfully written hundreds of professional resumes for candidates across the globe. From the student or entry level position to the CEO, our unique, custom-made resumes are written specifically to match the goals and desires of our clients and to help them land jobs.

The Perfect Gift For Any Job Seeker

Do you know someone who is unemployed and desperately attempting to rejoin the job force? Are they applying day after day to different jobs and not having the success they require? With the current state of the economy, this theme is common and many skilled professionals find themselves unable to secure the interview that will give them the chance of actually getting the job. If you know someone in this situation (and let’s be honest we all do), give them the perfect present – a brand new resume.

There is nothing worse than job seeking and being told repeatedly by everyone to “stay positive” and that “your new job is right around the corner”. Let me tell you some news that you’re probably not going to like – if you’ve been out of work and your current resume is not getting you interviews, then it might be time to begin looking at alternatives and preparing a new strategy. If your current resume hasn’t been working, there’s no reason to think that it will magically begin to work.

What will a professional resume actually do?

The resume has only one aim, and that is to get you to the interview. If it lacks this, the resume is worthless. Many people feel that in order for their resume to shine and stand out, they need to use fancy fonts and dazzle the hiring manager into giving them an interview. Another common mistake is turning the resume into a life story. Unfortunately, there is no exact science when it comes to resume writing, but there are, however, many best practices that if implemented correctly will increase your chance of finding success. A professional resume writer is familiar with these strategies and will implement these on your resume.

How will the professional resume differ to my original resume?

Professional resume writers have written hundreds of resumes and know the best formats, layouts and strategies for resume writing. Most, if not all, have experience within recruitment or HR and are therefore familiar with what hiring managers look for. Better yet, professional resume writers bring objectivity to the table.

When people write their own resumes, they tend to be a bit vague on certain points because they’re not used to looking at it from an outsider’s perspective. They fail to elaborate on certain duties they performed or achievements they earned because they forget that the reader knows nothing about them aside from what they’re reading on a piece of paper. The resume writer alleviates this mistake because their job is to describe your skills and experience on paper in a way that can translate to anyone.

At the end of the day, there is always a way to improve on your chances at getting called for an interview. If you know someone who’s not finding success, consider offering them the services of a professional resume writer who can help give them an edge on the competition.

© RedStarResume Publications – 
http://www.redstarresume.com

The Aim of the Resume

Before we seek to find out the real aim of the resume, we need to define exactly what the resume is. As per Wikipedia, a resume is a document used by individuals to present their background and skillsets. Resumes can be used for a variety of reasons but most often to secure new employment. This basic definition is true to an extent as the resume is typically used to find a new job.  However is preparing the resume as simple as presenting “their background and skillsets”?  Is this enough to stand out from potentially hundreds of job seekers and get THE  job?

There are so many aspects that make up a good resume and while a job seeker does need to present their background and skills, there are many other aspects that make up the perfect resume.

As a professional resume writer, I have broken down the three most important elements of preparing a professional resume. No matter if you’re an entry level job seeker or a high flying executive, the same rules apply.

Target the Reader:

It does not matter how much you like your resume. The most important thing is the reader likes your resume.  After all, the reader is the only person that you need to impress. Knowing your audience is imperative when writing your resume. If you are applying for a corporate role your resume needs to give off a corporate feel. Fancy fonts and colours should be changed to bullet points and headings. Alternatively a graphic designer resume can be more creative with their resume as the target audience is a creative audience. Before you apply for any job you need to take a step back and imagine that you are the hiring manager and ask yourself the question “Is this resume targeted towards the role that I am applying for?”

Presenting a Professional Image:

First impressions are everything when it comes to hiring. Think about this. Imagine that you are sitting at home and your brother or sister tells you that they are coming over to introduce you to one of their friends who you have never met before. As the doorbell rings, you open the door to meet this new person for the very first time. Now imagine that when you open the door the person is standing there with a big spaghetti stain right in the middle of his shirt. Before you even shake the persons hand or introduce yourself you have already created a first impression of this person. The same goes for your resume. If a hiring manager opens your resume and sees a “spaghetti stain” right in the middle of your resume they will have created a first impression before reading a single word.  In the world of job seeking, creating a professional image and positive first impression is the first hurdle you need to pass on your way to a new job.

Highlighting Achievements and the Value Added Skills:

There is a huge difference between an average resume, a good resume and a great resume. Typically, what makes a great resume is being able to identify your key achievements and the value added skills (tangible and intangible) that you can bring to your next job.  Where most people fail with their resume writing is that they concentrate too much on their daily duties and responsibilities (For example “I did this on a daily basis”) as opposed to creating more achievement statements which focus on how you have added value to the organisation. Providing examples to back your statements up will give you an automatic edge over your competitors.

© RedStarResume Publications –
http://www.redstarresume.com

The #1  Professional Resume Service

Mastering The Job Search Process

In the last decade, job seeking has changed and competition for every role is more competitive than ever. The prosperous decade of the 1990s, when jobs were plentiful and money (not to mention credit) was seemingly free flowing, failed to give way to an equally prosperous 2000s. Individuals seeking employment in this market are finding it difficult to do so, mostly because jobs have disappeared, having been shipped overseas or completely phased out. (Does anyone remember the door to door salesmen selling encyclopedia sets!) Job seekers are finding that they must be more strategic then ever in their search for employment.

Preparing the job search strategy

In order to succeed you need to have an understanding of what it takes to stand out in this tough job market. Those that fail to adequately prepare a job seeking strategy will likely find themselves without a job for the foreseeable future. Job seekers must learn to utilize their personal and social networks, professionalize their resume and develop great interview skills. Each of the aforementioned will greatly improve an individual’s chances of landing a job.

Networking

Networking is a strategy that many job seekers don’t focus on enough but in today’s society should be the number one strategy at the top of the list. The fact is, many workers can trace their current employment to someone who was kind enough to give them a job lead, a foot in the door or point them in the right direction. Today, networking has become easier then the ever, thanks, in a large part to the growth of online networking websites.

Social networking websites such as LinkedIn, Twitter and Facebook are great places to meet people who share similar interests or who work in the same industry. However, even with the power and reach of social networking websites, a person may want to start their job search using the contacts they’ve developed in their own, personal network. Speak to your family and friends and make them aware that you are job hunting. Don’t be scared to reach out to people who are in a position to help.

Professional Resume Writing

Having a strong resume is a vital part of the job search process. With unemployment on the rise, the competition for jobs is as fierce as ever. Human resource professionals routinely receive hundreds (sometimes thousands!) of resumes for each and every job opening. In order to even be considered for a job, an individual’s resume must stand out from the pile. If it fails to impress in the first few seconds, the chances of being called in for interview is greatly reduced. Without a professionally written resume that highlights an individual’s skills, experience and achievements the chances of actually getting the job becomes an impossibility and only leads to further despair and stress.

If you are not having the success you desire from your existing resume consider having your resume professionally written or edited. The cost of a resume writing specialist is far less than the cost of not having a job.

Interview Skills:

Having great interview skills is extremely important and gives you the opportunity to shine in person. Actually receiving an interview request is often the hardest part of the job search, therefore make sure you are well prepared for the job interview. Research the company and practice answering potential interview questions. The more information you have on the company the more prepared you will be to answer any tough questions that come your way. The best way to becoming a master interviewee is practice!

Staying Positive

In today’s tough job market, job seekers should be prepared for a lengthy job search. However, being strategic about your job search can help you remain confident and upbeat during this period. Positivity is important so make sure you surround yourself with positive people. The last thing you need is negativity in your life.

© RedStarResume Publications – www.redstarresume.com

Why Job Seekers Require A Professionally Written Resume?

In today’s society where job hunting has become tougher and tougher and being unemployed is so costly, there are many reasons why job candidates are increasingly turning to resume writing services to give them a greater opportunity to find success. With the growth of the Internet and access to experts in all professions, reaching out for expert assistance is easier than ever before.  Rather than trying to be their own experts, people are now more inclined to reach out to real experts to ensure that the job is done right the first time.

When your hot water tank stops working you call a professional plumber, even though you can probably fix it yourself. You can go online and research how to fix a hot water tank, and you can even pay a few dollars to get a step by step guideline to help fix the tank (I did this and the tank ended up costing twice as much to fix). However, as most people do not have the qualified skills to fix a hot water tank they call in a professional to do the job for them.

The same is true of a professional resume writer or CV writer. Just like a plumber is trained and qualified to fix your hot water tank, a resume writer has the experience and skills to write a resume that will enhance your job application.

What will a resume writer do for me?

The hardest aspect of resume writing is knowing what actually belongs in the resumes and what type of information will make them stand out. In my past experience as a job recruiter, at least 50% of the candidates for each job shared the same type of education and skills. So the question is – what can a candidate do to highlight their resume? This is what a good resume writer can do. They have the ability to understand what needs to go into the resume and how to best present the information. No matter how good your education, skills or experience, if you are unable to present this information to a hiring manager, you will have very little chance of getting the job.

What is the difference between a good resume and a bad resume?

The difference is HUGE. It is no longer good enough to sit down for 20 minutes, type your name at the top of the resume, write down your work history (including a few bullet points about your duties or responsibilities) and expect to be called for interviews. It just does not work that way anymore. Not only does your resume need to be 100% completely targeted toward the job you are applying for, but it also needs to be written for that particular job market. An accounting resume is different to a mining resume and they both need to be written accordingly. Most importantly, highlighting achievements is the number one rule of resume writing. An average resume will focus too much on the day to day duties and responsibilities. These duties are expected of the job candidate and while they are important (and do need to be in the resume), turning these duties into achievements is how to make your resume stand out. This is what an expert resume writer can do for you!

© RedStarResume Publications – www.redstarresume.com

RedStarResume: #1 for Resume Writing and Cover Letter Services

Read More articles by RedStarResume including:

• Rate My Resume
• What Are The Key Ingredients To Preparing A Resume That Will Get You Interviews?
• Resume Writing Tips to Succeed in a Tight Job Market
• Executive Resume Writing

Five Myths About Job Searching:

#1: The smartest person always gets the job

Definitely not true – companies these days are more interested in the complete worker. Having brains is always an advantage, but it’s not the only thing that hiring managers are looking for. In today’s economy, an employer wants to know that, if required, you are able to complete a wide range of jobs. Having transferrable skills, a can do attitude and a willingness to learn and be involved in all aspects of the business is key to nailing the job interview.

#2: Direct experience is most important

Transferable skills are key. In certain industries the job specification may require direct experience, but in many circumstances being able to show that you have the skills to succeed is just as important. Do not get discouraged if you feel that you lack the right skills to get a new job. Concentrate on the value added skills that you have and highlight these skills on your resume and in the job interview.

#3: Dating a co-worker will lead to career doom

An urban myth. I have even heard of stories where dating the boss has resulted in career success (not recommended!). Always remember to perform your role to the highest quality and it does not matter who you decide to date! (Note – public displays of affection are a big no no! – this type of behaviour is best saved for non-work hours).

#4: Applying for jobs online is the only way to find a new job

Job searching online is one of many different approaches you should take. Before you even begin to apply for jobs, ensure that you have a professionally written resume. No matter how many jobs you apply for, it doesn’t matter if your resume is not selling your skills. With the growth of social networking online, sites such as LinkedIn can be a fantastic way to approach people who you typically could not just pick up the phone and call.

#5: Writing a cover letter is a waste of time

Every time you apply for a job you should accompany your resume with a targeted cover letter. The only exception is when the job specification clearly states not to send a cover letter. Most times a hiring manager will read your cover letter before opening your resume. If your cover letter does not shine, there is a good chance your resume won’t even be opened. You may have the greatest resume written by a professional resume writer, but it means nothing if your cover letter is letting you down.

© RedStarResume Publications – www.redstarresume.com

Expert Resume Writers: #1 for Resume Writing and Cover Letter Services

Read More Articles from RedStarResume including:

• What To Do When You Hate Your Job
• How to Make a Career Change
• 10 Tips to staying positive while looking for a job
• Following up after the job Interview